Trading club banners is a long tradition between Rotary clubs. The practice involves visiting Rotarians trading a copy of their club banner with the club they are visiting.  Often these banners are displayed at club meeting places or in other ways as a reminder of the worldwide nature of Rotary International.
Design of the club banner is wide open and unique to the club. They often show something unique to the area the club serves and represents the geography of the place. Sometimes they are very inventive in shape and colour.
The original club banner of the Rotary Club of Truro looked like the following.  It showed the provincial flag indicating where Truro is in Nova Scotia.  This banner was traded with clubs all over the world.
In 2010 the Rotary Club of Truro decided it needed its own logo to help it standout - especially on social media where Clubs using the standard RI wheel were not easily identified. A contest was held for a concept and Club members Laurie Sandeson and Marilyn Brown share credit for bringing forward the elements of the design that was refined by local graphic artist Susan Corning,
The idea behind the design is as follows: “The new Club logo represents Truro's place in the province and its tie to transportation as shown in this "forward moving" travel way shape. It also maintains its strong connection to the Rotary International wheel symbol which is displayed proudly in the upper right side. In colour, the logo depicts the red banks and green fields that border the Bay of Fundy. In black and white, the symbol can be seen to represent all three travel ways of water, road and rail.”
While the club makes use of the official RI band for many items where the public sees only our club, the new logo has found its way onto the Club’s social media sites, a Club lapel pin, the Club banner.  The new banner is shown below.
The Rotary Club of Truro has a well organized collection of banners from clubs around the world that it displays on special occasions like Charter Night.